
Alternative investments are archaic, complicated, and fraught with friction.
Bridge is here to help.
Our Story
Born out of first-hand lived experience and a shared passion for the industry that groomed them, co-founders Alex Goodwin and Ayo Ekhator originally bonded in the halls of Harvard Business School after over a decade of collective private markets investing experience.
Realizing they had an aligned vision for the future of this $25T and growing category, they set out to solve the problem together and joined forces.

Meet the Team
Want to see how Bridge can transform your approach to alternative investments?

Alex Goodwin is co-founder and CEO of Bridge. Before founding Bridge, Alex was an investor at Audax Group and Leonard Green & Partners, and Vice President of Corporate Development at Winc, a Bessemer portfolio company. Alex holds degrees from the University of Michigan, Ross and Harvard Business School (Baker Scholar).


Amy brings 20+ years of experience in wealth management and fintech innovation. As Founder & CEO of Aureus and former CEO of Connectus (Focus Financial), Amy led strategic initiatives that transformed how advisors deliver alternative investments to clients.

Chris is a seasoned executive and serial entrepreneur with 30+ years of technology experience. As the founding engineer and CTO of iCapital for a decade, Chris was instrumental in scaling the firm to 1,300+ employees, $500M in ARR, $200B in AUM, and a TEV of $6.6B.

Dani is Chief Strategy Officer at Carson, where she brings 20 years' experience to drive innovation and advance Al in wealth management. At Envestnet, she led major tech initiatives earning her recognition as an industry leader in FinTech Magazine's Top 100 Women in FinTech and ThinkAdvisor's IA25.

Ed is a veteran executive with 25+ years building and scaling wealth management platforms. As President of Osaic and founder/former COO of Dynasty, Ed pioneered technology solutions that enabled RIAs to efficiently manage complex alternative investment portfolios.